Pricing Layers allow you to customize pricing for offers. When you apply a Pricing Layer to an offer, the pricing that clients see on the Offer Menu will be different depending on the Pricing Layer that was applied.
Pricing Layers can be used to:
- Offer different pricing to different clients
- Offer discounts to clients who meet certain criteria
- Offer volume discounts
Before the different pricing layers can be successfully applied to offers, Custom Client Pricing and Pricing Group Pricing must be set.
Pricing Layers Priority Levels
1st Priority Pricing Layer: Locked Custom Client Pricing
Locked Custom Client Pricing overrides all other pricing. If custom client pricing is set and locked, the locked client pricing will take priority regardless if an offer price is set and the set offer pricing is lower than the locked client pricing. Clients with custom pricing set and locked will automatically see their locked pricing when viewing the Offer Menu.
2nd Priority Pricing Layer: Offer Pricing
If offer pricing is set and there is no locked custom client pricing, the offer price will override all other pricing. When offer pricing is set, all clients will see the same offer pricing when viewing the Offer Menu regardless if Unlocked Custom Client Pricing and Pricing Group pricing have been set.
3rd Priority Pricing Layer: Unlocked Custom Client Pricing
If offer pricing is not set (an offer's price fields are left blank), pricing will automatically default to Unlocked Custom Client Pricing. When pricing defaults to Unlocked Custom Client Pricing, each client will see their individual unlocked custom prices displayed on the Offer Menu.
4th Pricing Layer: Pricing Group Pricing
If offer pricing is not set (an offer's price fields are left blank), and there is no set Unlocked Custom Client Pricing, pricing will default to Pricing Group pricing. When pricing defaults to Pricing Group pricing, clients will see their set Pricing Group prices displayed on the Offer Menu.
5th Pricing Layer: Product(Base) Pricing
If offer pricing is not set (an offer's price fields are left blank), and there is no set Unlocked Custom Client Pricing or set Pricing Group pricing, pricing will automatically default to Product(Base) pricing. When pricing defaults to Product(Base) pricing, clients will see the product's base price displayed on the Offer Menu.